A Growth Action is BIU's core object — a source-backed task, scored by impact, intent, effort, and risk, drafted in your voice, and ready to complete in a couple of clicks.
Channel, title, four scores, the evidence behind it, the prepared draft, and where it sits in your workflow — all in one row.
Five buyer questions pulled from search queries and your own copy, with concise answers in your voice — drop-in ready for the page.
Illustrative example — scores and copy shown for explanation, not a claim about any specific result.
Every action is scored on five dimensions. Impact, intent, and confidence raise its rank; effort and risk lower it. The weights below are the model BIU actually uses.
How much this could move growth if it works.
How close the audience is to wanting your product.
How strong the evidence behind the signal is.
How much work it takes — lower is better.
Chance of a poor fit or wasted effort — lower is better.
The result is a single ranked queue, so the highest-leverage work sits at the top of your day — with the reasoning attached.
Open the action to see the source, evidence, score breakdown, and a draft written in your voice. Edit anything inline.
Approve the action and follow the prepared step — copy the reply, apply the fix, publish the post — in a couple of interactions.
Mark it done and attach the outcome with a UTM link, connected analytics, or a manual note, so BIU can learn from it.
Once an action is complete, it carries a unique ID through its lifecycle — published, observed, measured, learned. You attach the outcome you can verify, and BIU uses it to rank similar work higher next time. See the full picture on the Results & Learning page.
BIU is one connected system — Company Memory feeds Growth Signals, which become ranked Growth Actions you approve, complete, and measure, so each result teaches the next run.
Five steps — enter a URL, build company memory, find and score actions, complete the work with approval, learn from the result. See the daily workflow and what BIU never does on its own.
Attach manual results or UTM-tracked outcomes to completed actions. BIU combines signals into a confidence-aware result, then learns what brings users so tomorrow's ranking gets smarter.
BIU's agents are grouped by job — intelligence, search, community, content, technical, and measurement. Each finds and drafts a kind of Growth Action; you approve every one before it ships.
Enter your URL and BIU builds your company memory, then finds, drafts, and ranks the work — you approve what ships.