BIU's editable model of your business
From your URL, BIU builds a durable picture of your product, ICP, positioning, voice, and competitors — transparent, correctable, and the foundation for every action it drafts.
The memory map
Sources on the left of every field, confidence and freshness on the right, and a lock when you want a field to stop auto-updating.
Company Memory
Editable · versioned- Product
What you do, in one or two sentences, in your own words.
92%From your homepage
- ICP
Who it's for — the audiences and roles your copy speaks to.
78%From pages & pricing
- Positioning
The category you claim and the promise you make.
74%From hero & about
- Brand voiceLocked
Tone and phrasing BIU uses when it drafts in your voice.
81%From site copy
- Competitors
Names you mention or that share your category.
63%Edit to refine
- Proof
Evidence you can stand behind — only what you provide.
45%Add yours
Illustrative example. Correct any field and BIU uses the new version in every action it drafts next — your edits always win over the crawl.
How it behaves
Editable, and your edits win
Every field is yours to correct. When you change one, your version replaces the crawl's guess everywhere BIU drafts next.
Confidence, freshness, and versions
Each field shows how sure BIU is and where it came from. Memory is versioned, so you can see what changed and when.
It flows into every action
Positioning, voice, and ICP aren't just notes — they're the inputs to scoring and drafting, so better memory means better actions.
One correction, better everywhere
- 1
BIU's crawl guesses your ICP from your homepage.
- 2
You refine it — the real buyer is a technical founder, not a marketer.
- 3
The next run re-scores Reddit, HN, SEO, and content opportunities against that ICP.
- 4
Drafts shift to a more technical voice, and the ranking surfaces work your real audience cares about.
Illustrative example of the downstream effect — not a claim about a specific company.
Keep exploring
BIU is one connected system — Company Memory feeds Growth Signals, which become ranked Growth Actions you approve, complete, and measure, so each result teaches the next run.
A Growth Action is BIU's core object — a source-backed task scored by impact, effort, risk, and intent, drafted in your voice, completed in a couple of clicks, then tracked for results.
Attach manual results or UTM-tracked outcomes to completed actions. BIU combines signals into a confidence-aware result, then learns what brings users so tomorrow's ranking gets smarter.
How BIU reads public pages, handles your data, requests approval before any external action, and the model providers and controls behind the product.
Turn your website into today's growth actions
Enter your URL and BIU builds your company memory, then finds, drafts, and ranks the work — you approve what ships.